Sports Illustrated celebrates 60 years of iconic swimsuit models

Sports Illustrated celebrates 60 years of iconic swimsuit models - Arts and Culture - News

Celebrating 60 Years of Empowerment, Diversity, and Positivity: Sports Illustrated’s “Swimsuit Edition” Unveils New Covers Featuring Legendary Women

Sports Illustrated’s Iconic “Swimsuit Edition”: A Transformative Symbol of Women’s Empowerment

For six decades, Sports Illustrated’s “Swimsuit Edition” has captivated audiences with its stunning visuals and thought-provoking themes. From the first cover graced by a young German model, Babette March in 1963, to the latest unveiling of seven covers featuring 27 trailblazing women, this iconic issue has transcended its origins and evolved into a powerful symbol of female empowerment, diversity, and positivity.

Six Decades of Inspiring Women: Past, Present, and Future

To commemorate the special issue’s 60th anniversary, Sports Illustrated unveiled a collection of covers, including solo appearances by Kate Upton (for a record-breaking fourth time), Chrissy Teigen, and plus-size model Hunter McGrady. These women were joined by an impressive lineup of “Legends,” including Chanel Iman, Maye Musk, Megan Rapinoe, Winnie Harlow, and Brenna Huckaby, the first amputee model to grace the pages of this renowned publication. Halima Aden, the groundbreaking first hijabi model, was also included in this illustrious group.

Reimagining Beauty Standards: A Legacy of Embracing Diversity and Body Positivity

MJ Day, Sports Illustrated’s editor-in-chief, shared her perspective on the transformative impact of the “Swimsuit Edition”: “The Swimsuit Edition has transcended its origins. What began as a mere diversion in the winter months when the sports calendar was relatively empty is now a global symbol of empowerment, diversity, and positivity. We’ve done our best to honor women of all shapes, sizes, ages, and backgrounds.”

Redefining the Standards of Beauty: Reshaping Societal Norms

Day continued, “We’ve strived to reshape societal norms and redefine the standards of beauty. This year’s issue does just that.” Over recent years, Sports Illustrated has embraced a more inclusive approach to fashion modeling, featuring trans models Leyna Bloom and Valentina Sampaio, older models like Maye Musk, and plus-size models Ashley Graham and Hunter McGrady. The magazine has also extended its roster of cover stars to encompass musicians, athletes, and celebrities such as Beyoncé, Kim Kardashian, Naomi Osaka, and Megan Thee Stallion.

Pushing Boundaries: Embracing Change and Continuing the Journey

“With each passing year, we have challenged ourselves to push boundaries and redefine what it means to be Sports Illustrated Swimsuit,” said Day in the news release. “While this year’s issue is a tribute to the recent past, it’s also a reminder of the work we must continue to do. We must remind women to challenge the status quo, to celebrate strength and confidence, and to inspire those around us to embrace their uniqueness and pursue their passions fearlessly.”

Sports Illustrated’s “Swimsuit Edition” has come a long way since its inception in 1963. From a simple winter distraction to an influential platform for women’s empowerment and diversity, this iconic publication continues to challenge societal norms and redefine the standards of beauty.