Biden Campaign’s First Ad:
A Record of Corruption and Convictions:
In the opening salvo of the 2020 presidential campaign, Joe Biden’s team released a scathing ad titled “A Record of Corruption and Convictions: Trump vs. Biden.” The ad
Trump’s Record:
The ad begins by
Biden’s Record:
The ad then contrasts Trump’s record with Biden’s, asserting that the former vice president has a “decades-long
The Political Context:
This ad is likely to be a significant part of the Democrats’ messaging against Trump in the coming months. The Biden campaign’s strategy appears to be framing the election as a choice between two vastly different candidates regarding ethics and morality. By attacking Trump’s associates and record, Biden aims to position himself as the antithesis of Trump’s divisive rhetoric and chaotic presidency.
I. Introduction
Setting the Tone:
The ad begins with a serious, ominous tone to capture the audience’s attention and set the stage for an important message. The visuals are dimly lit, with shadows playing across faces, creating an atmosphere of mystery and intrigue. The colors are muted, adding to the sense of gravitas.
Background Music:
The background music plays a crucial role in emphasizing the importance of the message being delivered. A slow and dramatic piece is used to accompany the visuals, heightening the tension and evoking emotions. The music builds in intensity, creating a sense of urgency and importance.
Opening Narration (Voiceover)
Announcer:
“As
Transition:
Visuals of chaotic scenes from the pandemic and economic downturn flash across the screen. People in masks and gloves queue for food and medical supplies, empty store shelves, and businesses closed down. The unemployment rate soars to new heights, and there’s a palpable sense of unease and uncertainty hanging in the air.
Announcer:
“Despite the crisis at hand, some refuse to let go of their power and greed. They manipulate the system for their own gain, leaving the people they’re supposed to serve in a state of despair.”
Visual:
A split-screen image shows the President, handcuffed and in an orange jumpsuit, being led away by law enforcement officers. On the other side, a map of the United States displays a worrying increase in COVID-19 cases and deaths, and a graph indicates a sharp decline in the stock market.
Announcer:
“This is a story of power, corruption, and redemption. It’s about the people who rise above their circumstances, and those who are consumed by them.”
I Trump’s Legal Troubles
Section 1: Introduction to Trump’s Legal Issues
“Donald J. Trump has a long history of questionable business deals,” announces the voiceover, “and now, he faces numerous legal challenges.”
Section 2: Description of Legal Issues (Quick Montage)
Manhattan District Attorney’s Office investigation:
“Investigation into Trump Organization business practices,” intones the voiceover as images of Manhattan DA’s office flash on screen.
New York State Attorney General’s investigation into Trump Foundation:
“Probe into the Trump Foundation,” continues the voiceover, “alleging self-dealing and improper use of charitable funds.”
Federal investigation into Trump’s inaugural committee and campaign fundraising:
“Examination of Trump’s inaugural committee and campaign finance practices,” concludes the voiceover, “raising concerns about potential financial wrongdoing.”
Section 3: Implications for American People
“These legal issues not only threaten Trump’s personal fortune,” states the voiceover, “
Threat to Trump’s Personal Fortune
“but they also raise serious concerns about his fitness to lead the country,” it continues.
Visuals of headlines and news clips detailing Trump’s legal issues flash across the screen:
“Manhattan DA Subpoenas Trump Organization Over Hush Money Payments
“Trump Foundation Settles with New York State over Alleged Violations
“Federal Prosecutors Examining Trump’s Campaign Fundraising Practices
“These legal battles could have far-reaching implications for the American people,”
Implications to American People
“aspects of Trump’s leadership and integrity are put under scrutiny,” concludes the voiceover.
Biden’s Clean Record
Joe Biden, on the other hand, has dedicated his life to public service and has a clean record.
Introduction to Joe Biden
Announcer: “Biden served as a senator for Delaware for 36 years, Vice President under Barack Obama, and is now running for president with a clear vision for the future.”
Highlighting Biden’s Career in Public Service (Montage)
Biden‘s commitment to public service began decades ago, and his impeccable record is evident in the many roles he has held throughout his career.
Senator for Delaware (1973-2009)
Biden first entered politics in 1972 as a member of the United States Senate, representing the state of Delaware. He served for an impressive 36 years before retiring in 2009.
Vice President of the United States (2009-2017)
In 2008, Biden was selected as the running mate for then-presidential candidate Barack Obama. Together, they went on to win the election, and Biden served as Vice President until 2017.
Presidential Candidate (2020)
Now, Biden is running for president once again, with a clear vision for the future of the United States. His commitment to the American people and his unwavering integrity make him a formidable candidate.
Biden’s Commitment to the American People
Announcer: “Biden is a man of integrity and has always put the interests of the American people first.”
Biden’s commitment to the American people is evident in his policies and actions throughout his career. He has consistently prioritized issues that matter most to everyday Americans, such as affordable healthcare, education, and job creation.
Visuals of Biden’s speeches, meetings with voters, and policy proposals can be shown here to further illustrate his dedication to the American people.
Call to Action
Closing Narration (Voiceover)
“Donald Trump’s legal woes are not just about him; they raise serious questions about his ability to lead our country during this critical time.”
Announcer:
“Join Joe Biden in his fight for a better future for all Americans.”
Contact Information and Social Media Handles
“Visit link to learn more and get involved.
Announcer:
“Together, we can make a difference. Let’s move forward with Joe Biden.”
Ending Remarks
“Build Back Better: this is not just a slogan, it’s a call to action.
Closing Visuals:
The Biden campaign logo and tagline:
VI. Conclusion
As the Biden campaign advertisement reaches its climax, a sense of hope and renewal permeates the screen. The final scene fades in with the soothing strains of an uplifting melody playing in the background.
Fade Out:
The Biden campaign logo gradually emerges, accompanied by the tagline: “
Build Back Better
” – a promise to restore America’s strength, unity, and economic prosperity. The logo grows larger and more vivid against the backdrop of the inspirational music and the message that change is coming.
Signaling Hope and Renewal
This powerful visual cue leaves viewers with a feeling of optimism and encourages them to join the movement towards a better future.
